Linda Apsley

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Linda Apsley

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About Linda Apsley

Linda Apsley is a seasoned technology executive with a proven track record of driving technical change in increasingly high-scale environments across many industries, including technology, retail, media, banking, and insurance. Her expertise lies in building innovative and transformative technology teams and solutions by blending deep knowledge of technology and data with strong leadership and business skills.

Current Roles

  • CEO of Apsley Consulting Group
  • Sr. Advisor to BCG, focused on technology, data, and AI in insurance and finance
  • Sr. Advisor to Runpod.ai and Vendia, lending expertise to these start-ups

Notable Achievements

  • As CTO at GEICO, transformed the technology team from IT-focused to engineering-focused, restored company systems to stability while managing a $1.2B budget, and created a five-year plan to build insurance software in-house for competitive advantage
  • Held data leadership roles at Citi and Capital One, where she designed and developed cloud data eco-systems, transitioning financial and risk data to the cloud while increasing data availability and accuracy
  • Led teams at Time, Inc. and Amazon that transformed large-scale data systems and moved them to the cloud, including real-time advertising and a financial ledger and accounting system
  • One of the original architects for Office 365 and participated in the team redesigning the back-end of Xbox to increase its scope and scale

Regulatory Experience

Throughout her career, Linda has played a strong regulatory role at Microsoft, Capital One, Citi, and GEICO, leading engineering teams responsible for compliance with the US Consent Decree and building systems for compliance. 

Board Experience

  • Six years of non-profit board experience with the Institute for Responsible Technology Responsibility (IRT)
  • Four years of for-profit board experience with Data Mentors, providing engineering strategy and data guidance to the leadership team

Education

  • BA degree from Brigham Young University
  • MBA from City University in Seattle


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